Take your marketing expertise to the next level with Making Marketing Work: Strategy, Ethics & Everyday Impact, taught by industry expert Cesar Rodas. Designed for participants with a basic understanding of marketing principles, this course dives deeper into strategic planning, ethical decision-making, and the application of marketing in real-world business scenarios. 

You’ll strengthen your ability to analyze market trends, develop strategic marketing solutions, and collaborate across disciplines. Through hands-on projects and case studies, you’ll gain the confidence to navigate complex marketing challenges and make data-driven, ethical decisions in a global context.

What You’ll Gain:

• A deeper understanding of how marketing integrates with broader business strategies
• Tools to evaluate and refine marketing strategies based on real data and global trends
• Practical experience communicating marketing insights and leading collaborative analysis
• Frameworks for identifying and addressing ethical dilemmas in marketing
• Confidence to assess the risks, tradeoffs, and potential of competing strategic options

Questions?
Contact Elaine Brown, Program Coordinator, at 508-375-5017 or ebrown@capecod.edu. 

Join us to learn more about our 40-Hour Real Estate Salesperson Exam Prep Course starting on August 31st and meet our instructor, Dave Harris. Find out more about available scholarships as well! 

Massachusetts requires 40 hours of pre-license training prior to the real estate salesperson exam. Our course prepares students for the license exam. It is approved by the MA Board of Registration for fulfilling its licensing requirements. 

Questions?
Contact Elaine Brown, Program Coordinator, at 508-375-5017 or ebrown@capecod.edu.