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The Center for Corporate and Professional Education



Sales

in Marketing and Sales

Customer-First Service & Sales Academy (WGB109-69)

$600

with Mindy Kole

Calendar Apr 26, 2021 at 9 am, runs for 4 weeks

Employer Grant Funds Available! If you would like to find out if your employer is eligible to send their employees at no-cost (highly likely), contact Danielle Dupuis, Program Coordinator, at ddupuis@capecod.edu prior to registering for this program. 

Is your company already registered and approved for Small Business Direct Access Program funding through June 30th? Enroll your employees today at no charge! Contact Danielle Dupuis, Program Coordinator • 508-375-5015 • ddupuis@capecod.edu for promotional codes to use during online registration.

This 24-hour intensive eight-session program will train employees, particularly those in customer-service and sales related roles within the organization, highlighting best practices to show why service is so important in today’s business environment. Participants will learn why sales and service are interconnected, bringing all program concepts together, which will allow employees to assist with building action plans for their teams.

Customer-First Service and Sales Academy will focus on the following core topics:

  • Understanding the psychology of buying and why people buy to set the stage for customer-first service and sales including the role of trust and the process individuals go through when making a purchase decision
  • Shaping customer expectations including the stages of the customer experience, and the importance of empathy, respect, and timeliness to the customer experience
  • Providing extraordinary service in the digital age, including how the blended customer experience impacts current and future sales
  • Learning to handle situations that negatively impact the customer experience, whether through sales or service, and how to become more proactive rather than reactive around handling customer complaints and negative reviews
  • Translating online customers into in-person sales, as well as the customer-first approach and the vital connection between both online and in-person sales

This course is offered in a remote learning capacity. Zoom guidance and instructions will be provided prior to the start of the course.

Improving Small Business Operations (WPG493-66)

$600

with Rich Weissman

Calendar May 4, 2021 at 9 am, runs for 4 weeks

Employer Grant Funds Available! If you would like to find out if your employer is eligible to send their employees at no-cost (highly likely), contact Danielle Dupuis, Program Coordinator, at ddupuis@capecod.edu  prior to registering for this program. 

Is your company already registered and approved for Small Business Direct Access Program funding through June 30th? Enroll your employees today at no charge! Contact Danielle Dupuis, Program Coordinator • 508-375-5015 • ddupuis@capecod.edu for promotional codes to use during online registration.

This 24-hour intensive eight-session program will train employers, particularly managers and leaders within the organization, on the logistics surrounding a comprehensive supply chain. Operating successfully today requires organizations to become much more involved with their suppliers and customers. Companies, especially small businesses, must pay closer attention to where materials come from, how suppliers’ products are designed, produced, and transported, and how their own products and services are produced and distributed to customers. Creating and executing a supply chain management strategy is critical. Special consideration will be given to the role of small businesses in this process.

This program will focus on the following core topics:

  • Purchasing and supply management, ethical, sustainable and strategic sourcing, cost and price analysis, and a thorough understanding of expense management. These are critical components of a company’s procurement and supply chain management strategy, and will help organizations in all aspects of the supply chain.
  • Finding ways to better match supply and demand to achieve optimal levels of cost, quality, and customer service to enable the organization to compete with other supply chains and maximize resource management. 
  • Focusing on managing cost along with high levels of quality and responsiveness throughout the supply chain by learning Lean and Six Sigma.
  • Understanding how logistics create the flow of goods between supply chain partners, such that costs, service requirements, competitive advantage, and profits can be optimized.
  • Learning to create value for the services and products provided to end customer, which, in turn, provides benefits to the firms in the supply chain network. Process integration considers the sharing information and coordinating resources to jointly manage this process.

This course is offered in a remote learning capacity. Zoom guidance and instructions will be provided prior to the start of the course. 

Customer-First Service & Sales Academy (WGB109-68)

$600

with Mindy Kole

Calendar Jun 1, 2021 at 2 pm, runs for 4 weeks

Employer Grant Funds Available! If you would like to find out if your employer is eligible to send their employees at no-cost (highly likely), contact Danielle Dupuis, Program Coordinator, at ddupuis@capecod.edu prior to registering for this program. 

Is your company already registered and approved for Small Business Direct Access Program funding through June 30th? Enroll your employees today at no charge! Contact Danielle Dupuis, Program Coordinator • 508-375-5015 • ddupuis@capecod.edu for promotional codes to use during online registration.

This 24-hour intensive eight-session program will train employees, particularly those in customer-service and sales related roles within the organization, highlighting best practices to show why service is so important in today’s business environment. Participants will learn why sales and service are interconnected, bringing all program concepts together, which will allow employees to assist with building action plans for their teams.

Customer-First Service and Sales Academy will focus on the following core topics:

  • Understanding the psychology of buying and why people buy to set the stage for customer-first service and sales including the role of trust and the process individuals go through when making a purchase decision
  • Shaping customer expectations including the stages of the customer experience, and the importance of empathy, respect, and timeliness to the customer experience
  • Providing extraordinary service in the digital age, including how the blended customer experience impacts current and future sales
  • Learning to handle situations that negatively impact the customer experience, whether through sales or service, and how to become more proactive rather than reactive around handling customer complaints and negative reviews
  • Translating online customers into in-person sales, as well as the customer-first approach and the vital connection between both online and in-person sales

This course is offered in a remote learning capacity. Zoom guidance and instructions will be provided prior to the start of the course.

10 Tips to Master Adobe Photoshop (WIT346-68)

$59
Calendar Jun 28, 2021 at 4 pm

Adobe Photoshop is the industry-standard photo editing and manipulation software. Its uses range from the full-featured editing and retouching of photos to creating intricate digital paintings and drawings that mimic those done by hand.

Instructor Keith Conforti shows you how to get started with Adobe Photoshop CC and covers the 10 things that basic users want to know how to do. If you are new to Photoshop, or looking to improve your skills, or to simply learn a few new tools, this single session class is for you. After covering ten important things every Photoshop user should know, we will follow up with a question and answer session to address specific techniques you may want to learn more about executing.

Important: Students should have a working knowledge of Zoom and some prior exposure to Adobe Photoshop. While this class is targeted for novice to intermediate users, strict beginners looking for an introduction to the software will most likely not be suited to the pace of the class.

This course will be held in a remote learning capacity. Zoom link will be provided in advance of the session. 

10 Tips to Master Adobe Illustrator (WIT347-68)

$59
Calendar Jul 12, 2021 at 4 pm

Adobe Illustrator, the industry-standard vector graphics software lets you create scalable art for everything from web and mobile graphics to logos, icons, book illustrations, product packaging, and billboards. Turn shapes and colors into logos and icons. Create typography, draw freehand, and trace and recolor graphics. Illustrator is vector-based, so your artwork stays crisp even when you scale it up to stadium size.

Instructor Keith Conforti shows you how to get started with Adobe Illustrator CC and covers the 10 things that basic users want to know how to do. If you are new to Illustrator, or looking to improve your skills, or to simply learn a few new tools, this single session class is for you. After covering ten important things, we will follow up with a question and answer session to address specific techniques you may want to learn more about executing.

Important: Students should have a working knowledge of Zoom and some prior exposure to Adobe Illustrator. While this class is targeted for novice to intermediate users, strict beginners looking for an introduction to the software will most likely not be suited to the pace of the class.

This class will be held in a remote learning capacity. Zoom link will be provided in advance of the session. 





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